The Sound Wave Workers

Client
Red Bull
Services
Art Direction
Concept Development
Editorial Design
Visual Identity
Illustration
Overview
The Red Bull Music Academy is a world-traveling series of music workshops and festivals, a platform for the people shaping today's music. New York, London, Tokyo, Paris, and more have hosted it. For its stay in Madrid, the studio led concept development, visual identity, and applications.
The Sound Wave Workers is a tribute to everyone working behind the artists, the people who actually make it happen. The idea treats sound itself as their trade: the three sound waves, infrasound, audible, and ultrasound, become the tools of the job. If you're a mechanic, your wrench says who you are. Here, the waves do the same, rendered as a graphic system that covered the city applications.































